In today’s world, almost everyone uses WhatsApp. That’s why smart businesses are using WhatsApp to reach their customers quickly and directly. But many people make mistakes that get their WhatsApp number blocked or their messages rejected.
In this easy guide, we will explain step by step how to do safe, effective, and engaging marketing on WhatsApp using the Official WhatsApp Cloud API with Wabotick, without any risk to your number. Even if you are not a technical person, you will understand this.
✅ What is WhatsApp Business Cloud API?
The WhatsApp Business Cloud API is an official service by WhatsApp (Meta) that helps businesses send messages, offers, updates, and support to their customers automatically.
Wabotick makes using this system very easy. You don’t need to be a technical person. With Wabotick, you can:
✔️ Send approved bulk messages legally
✔️ Set automated replies
✔️ Share offers, catalogs, and information
✔️ Track delivery and replies
✅ Why Do Some WhatsApp Numbers Get Blocked?
Many businesses lose their WhatsApp numbers because they:
🚫 Send messages to unknown people without permission
🚫 Send spammy or sales-heavy messages repeatedly
🚫 Use aggressive words like “FREE”, “HURRY”, etc.
🚫 Send too many messages too quickly
But don’t worry, we will explain how to avoid all these mistakes.
✅ Simple & Proven Steps for Safe WhatsApp Marketing with Wabotick
1️⃣ Message Only Interested People
Before sending any message, get the customer’s permission through:
✔️ Website form with a WhatsApp opt-in box
✔️ Click-to-WhatsApp Ads
✔️ QR Codes on product packaging or shop
✔️ If they message you first
Never send messages to random numbers.
2️⃣ Start Slow, Then Increase Messaging Gradually
For a new WhatsApp Cloud API number:
✔️ Day 1-2: Max 100-200 messages per day (Because without Business verification Daily Conversation limit is 250/day)
✔️ Day 3-7: Gradually increase to 500-1000 per day (Proceed after Business verified)
✔️ After 2 weeks: You can send to more people safely
This protects your number from getting blocked.
3️⃣ Send Friendly, Helpful Messages (Not Just Sales)
Talk like a human, not like a marketing machine.
Good Example:
Hi [Name], hope you’re doing well! We have some helpful tips for your business growth.
Want to check them out? Just reply Yes.
Avoid aggressive sales lines like:
LIMITED TIME OFFER! BUY NOW OR MISS OUT!!
4️⃣ Use Buttons to Make Engagement Easy
Wabotick allows you to add buttons like:
👉 View Products
👉 Talk to Support
👉 Book a Demo
Buttons make it easy for customers to respond without typing, which increases engagement.
5️⃣ Send Messages at the Right Frequency
Don’t send too many messages. Follow this rule:
✔️ 70% of your messages = Tips, guides, useful content
✔️ 30% of your messages = Offers, promotions
Safe Frequency:
✅ Max 1-2 promotional messages per week
✅ Educational or helpful content every 2-3 days
✅ Best Time to Do WhatsApp Marketing
The time you send messages matters. If you message at the wrong time, people may ignore or block you.
Here’s what works best:
Tuesday to Thursday
Best Times: 8:00 AM – 10:00 AM, 1:00 PM – 3:00 PM, 6:30 PM – 8:00 PM
Why: Aligned with work breaks and free time
Monday & Friday
Best Times: 9:00 AM – 12:00 PM, 5:00 PM – 9:00 PM
Why: Morning calm and evening planning
Saturday & Sunday
Best Times: Saturday 10:00 AM – 12:00 PM, Sunday 4:00 PM – 7:00 PM
Why: People have more free time
Important Tip: Avoid sending messages before 8:00 AM or after 9:00 PM. Late-night or early-morning messages may irritate customers and increase your chances of getting blocked.
✅ Pro Tips for Safe & Successful WhatsApp Marketing
✔️ Always message only those who have given permission
✔️ Start with greetings and helpful content, not sales talk
✔️ Use short, simple language, avoid spammy words
✔️ Give customers an option to unsubscribe
✔️ Rotate message templates; don’t send the same text repeatedly
✔️ Keep an eye on your number’s health status inside Wabotick
✔️ If your quality rating drops, stop promotions temporarily
✔️ Encourage replies by using questions or quick-reply buttons
✔️ Run Click-to-WhatsApp ads to build high-quality, interested leads
✅ Conclusion: WhatsApp Marketing Works Best with Patience & Smart Strategy
WhatsApp can help grow your business quickly, but only if you follow the right approach.
If you rush, spam, or message the wrong people, your number can get blocked.
With Wabotick and by following this simple, step-by-step guide, you can:
✔️ Talk to your customers easily
✔️ Send template approved messages
✔️ Avoid number blocking risks
✔️ Keep your account healthy
✔️ Build long-term trust and relationships
in India.